Thursday, September 06, 2007

The Evolution of the iPod: Apple squeezing its competitors

As Gump called it, the "fruit" company has ushered in yet a new generation of the uber-cool and the uber-profitable iPod. From a consumer standpoint, Apple seems to be releasing a newer version every year and it looks just out of the world. From a purely technical standpoint, Apple seems to be reducing the design time for a new generation which requires a significant level of planning and thus, a greater number of resources from it competitors. This keeps Apple far ahead of its competitors given they still havent closed in on the "cool" of the fruit brand.

1 comment:

VaishKan said...

Ok as a non user, non fan of the walkman types, I feel when there is mobile, why an ipod?! It harms your ear more, the stereo system has better quality sound and I'm sure it is more durable... ok, lemme stop. can hear a million consumers including my mum lookin for me with an axe.